N.A.R.
Type
Website, branding
Year
2025
Client
Alacer
Scope
HTML, CSS, Figma, Photoshop
Landing page and minimal visual identity for a new acoustic product by Alacer. Designed to introduce the product at an early stage and serve as a base for future brand development.
Context
New Acoustic Room is a pilot-stage product developed by Alacer, aimed at architects
With limited content and no existing visual identity, the goal was to introduce the product in a way that felt approachable, relevant to acoustic design, and left space for future brand development; all on a short timeline
Opportunity
A minimal, functional landing page that balances visual simplicity with clarity of purpose
The copy was kept straightforward and action-oriented, inviting architects to engage without overwhelming them
The design acts like a visual “coloring book”: it suggests the beginnings of a brand while remaining open for future layering and growth
Delivery
A lightweight landing page acting as a business card for the product
A simple animated logo used statically for early branding
Subdomain integration with Alacer’s website for easy scalability
A foundation for future brand development and communication
A design that makes space for curiosity while reflecting the product’s focus on acoustics and collaboration