Wrobocon 2024

Type

Website and branding

Year

2024

Client

Nice Project

Scope

Angular, Figma, Adobe Illustrator, Photoshop

Wrobocon required a complete website overhaul and brand identity development. The project included creating a new color scheme, graphic design, and a responsive website as a main hub for the event.

01

Problem

Context

WroboCon was growing, but lacked a strong, recognizable identity beyond the yearly website refresh

The 2024 edition marked the need for a clearer visual system and the first steps toward consistent external communication including on social media

02

Approach

Solution

This was the first year where branding extended beyond the website

I treated it as a foundation for future communication: designing reusable visuals for social media, presentations, and event assets

It was a learning phase where we explored tone, structure, and reach across platforms

03

Outcome

Impact

Full redesign of website and visual language for the event

Social media templates and presentation assets built from scratch

A baseline identity system that later evolved in the 2025 edition

Established a design workflow to support yearly editions moving forward